About Us

With over three decades of experience in B2B brand management and communication we offer advice on how to establish an efficient and effective brand building process.

We share the same view on the usefulness and importance of strong brand management for business success. Since impactful brand management involves many different dimensions, we feel the combination of our different areas of expertise within international B2B brand management enables us to provide a complete brand boosting service to you and your team.

When working with us you will have access to an unbiased, second opinion. We work as a team but also individually in our respective specialist areas.

Suzanne Lagerholm

Background from various roles at ABB whereof 11 years as Head of Communications ABB Sweden and member of the management team.

Director Corporate Communication at Permobil, also part of Investor.

Own business since 2020 supporting in corporate communication, change management, crisis management and media.

Deep insight into:

Corporate communication supporting management.

Brand management. Focusing on own organization and implementation of core values.

Internal communication. Create engagement, develop and implement core values in organizations, effective use of channels.

Change management. Driving change within global and complex organizations.

Crisis management. Senior experience in dealing with crisis with many stakeholders, including employees, customers, media, and the general public.

Communication specialist. From strategy to plans and structure.

Media strategy including media training of spokespersons.

Employer branding ensuring to attract talents.

Peter Tomczak

Background from various Business Areas within ABB plus ABB Corporate HQ in Switzerland.

Area Manager for Ericsson Mobile Power.

Own business since 2003 supporting international industrial corporations to develop their branding and marketing work.

Deep insight into:

Brand strategy development.

Brand Management with a market focus.

Internal and external communication programs in conjunction with mergers and acquisitions.

Business development with a focus on marketing and sales.

Marketing and Communications planning.

Execution of global external communication programs.

Sales Enablement.

Integrated marketing and sales.

Digital campaigns.

Large web projects and large film projects.

Marketing Communications training.

Experience from 31 global corporations in brand management and marketing and sales development.